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Head of Marketing Vacancy at BlueSlip Limited Nigeria

Applications closed

The published deadline was 25 January 2020. This page is retained for reference; the original application instructions below are historical.

Position title: Head of Marketing. Location: Lagos State.

About the role

Head of Marketing job opportunity is available at BlueSlip Limited for individuals who possess B.Sc. in Marketing or relevant field.

  • We are looking for a Head of Marketing who’ll lead all our marketing activities from social media and digital campaigns to advertising and creative projects.
  • Head of Marketing responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals. If you’re a skilled Marketing strategist, able to inspire your team members, we’d like to meet you.
  • Ultimately, you will run our Marketing department in ways that promote higher profitability and competitiveness.

Responsibilities

  • Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
  • Prepare and manage monthly, quarterly and annual budgets for the Marketing department
  • Set, monitor and report on team goals
  • Design branding, positioning and pricing strategies
  • Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
  • Analyze consumer behavior and determine customer personas
  • Identify opportunities to reach new market segments and expand market share
  • Craft quarterly and annual hiring plans
  • Monitor competition (acquisitions, pricing changes and new products and features)
  • Coordinate sales and marketing efforts to boost brand awareness
  • Participate in the quarterly and annual planning of company objectives

Experience and qualifications

  • Work experience as Head of Marketing with up to 8yrs
  • Experience running successful marketing campaigns
  • Solid knowledge of web analytics and Google Ad words
  • Experience with CRM software
  • Leadership skills with the ability to set and prioritize goals
  • Analytical mind
  • B.Sc. in Marketing or relevant field
  • MSc, MMP or any other postgraduate degree is an added advantage

Application deadline

25th January, 2020.

Application details

Interested and qualified candidates should send their Applications to: jobs@bluesliplimited.com using the “Job title” as subject of the email.

Note: Please note that only shortlisted candidate will be contacted.

WHO IS BlueSlip Limited?

BlueSlip invest / partner and grow international business in African market with a focus on west Africa. BlueSlip is also management consultancy firm, helping SME expand their operations and business. We provide varied management consultancy services for organisations.

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