Job details
Assistant Brand Manager – Digital & Media Vacancy at UAC Foods Limited
The published deadline was 1 June 2021. This page is retained for reference; the original application instructions below are historical.
About the role
Assistant Brand Manager - Digital & Media job opportunity is available at UAC Foods Limited for individuals who possess relevant qualifications.
Job Summary
- Responsible for developing and implementing digital marketing plans that enhance customer experience across our brands’ digital platforms and help build brand equity.
Responsibilities
You will be accountable for:
- Planning digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising, driving ownership of monthly digital plans.
- Developing and implementing robust and creative plans that effectively translate our overarching digital marketing and communication strategies across our digital platforms.
- Contributing to the development of overall marketing growth strategies.
- Measuring and reporting the performance of digital campaigns against agreed KPIs using advanced digital tools. Where required, optimize activities to improve performance based on this.
- Identifying and reporting on emerging technologies, trends, insights and provide thought leadership/ innovative ideas for adoption.
- Utilizing strong analytical capability to evaluate end-to-end customer experience across multiple digital channels and customer touch points. In the process, identify key pain points/ bottlenecks along the customer journey and proffer effective solutions.
- Driving the growth of our social media presence and communities including engagement with our core target audience.
- Developing internal creative requirements across departments.
- Driving strategy development and implementation for our brand websites encompassing amongst others: site design, content development, user experience, traffic, search rankings and e-commerce process. Report periodically on performance and optimize activities where required.
- Managing digital marketing agencies to ensure optimum service delivery and ROI.
- Keeping abreast of recent developments with digital media technologies and latest trends
- Coordinating and managing the creation of all digital content such as website, blogs, press releases and podcasts, infographics, videos and so on.
Experience and qualifications
The ideal candidate will possess:
- A Bachelor’s Degree or HND, MBA / MSc will be an added advantage.
- Minimum of 4 years Digital Marketing experience in an agency or a reputable digital – oriented organization
- Relevant experience with visual communication methods, good knowledge of Photoshop, Final cut pro, audacity, or any other media editing software
- Experience with content management and good knowledge of web design
- Excellent team player, proactive and result – oriented
- High integrity and strong interpersonal skills
- Critical thinker, excellent communicator (written & verbal)
- Possess a CIM or NIMN qualification.
Application deadline
1st June, 2021.
Application details
Interested and qualified candidates should forward their CV to: recruitment@uacfoodsng.com using the position as the subject of the email.
WHO IS UAC Foods Limited?
UAC Foods Limited – a joint venture business between UACN PLC and Tiger Brands of South Africa operating in the food sector of the economy is a leading producer of snacks, beverages, and ice cream. Our brands include Gala Sausage Roll, Funtime Coconut Chips, Groundnut chips and Cupcake, SWAN Natural Spring Water and Supreme Ice Cream.
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