Social Media & Digital Marketing Manager at Gmart Alliance – Lagos

Gmart Alliance Limited is recruiting a full-time Social Media & Digital Marketing Manager in Lagos to oversee digital campaigns and content creation for its Travoofy and Internopay brands.

Marketing and content responsibilities

• Create and execute social media and digital strategies for Travoofy and Internopay.
• Manage Instagram, Facebook, LinkedIn, TikTok and X accounts.
• Create branded graphics, videos, reels, promotional posts and marketing materials.
• Plan and optimise paid media campaigns to grow engagement, leads and conversions.
• Build monthly content calendars and maintain consistent communications for both brands.
• Monitor channel performance, audience engagement and campaign results.
• Work with internal teams on brand initiatives and campaigns.
• Prepare weekly and monthly digital marketing reports.

Requirements

• Bachelor’s degree or HND in Marketing, Mass Communication or a related field.
• Two to four years of relevant work experience.
• Graphic design and video editing proficiency with tools such as Canva, Photoshop or CapCut.
• Practical experience managing social media and digital advertising campaigns.
• Strong copywriting, content development, marketing analytics and lead-generation skills.
• Ability to manage multiple brands and maintain commercial results independently.
• Experience with travel or fintech products is an advantage.
• A portfolio of previous work is mandatory.

Salary

• ₦200,000–₦400,000 per month.