Business Development Manager & Marketer Vacancy at eZmart.ng

About the role

Business Development Manager & Marketer job opportunity is available at eZmart.ng for individuals who possess relevant qualifications.

Responsibilities

• Define and drive the overall digital campaign calendar
• Oversee strategy and day to day management of web, email, search, paid media, and digital operations
• Partner with centralized digital and campaigns teams to ensure alignment and appropriate leverage of resources
• Define metrics and KPIs to effectively track engagement of customers based on different factors
• Establish models for campaign targeting, audience management and customer segmentation for digital engagement
• Recommend test plans across all digital channels to continually seek inputs to guide channel optimization
• Strong analytical and quantitative skills, ability to use data to develop and measure campaign performance
• Prior history of driving cross-functional projects across categories or other departments
• Strong written and oral communication skills with an innate attention to detail.
• Proven track record of creating and executing integrated campaigns using tactics that include digital advertising, lead nurture programs, live events, webinars, and social media
• Hands-on experience building, launching, and reporting on campaigns using Marketo, Salesforce.com, Splashthat, Sprinklr, and Qualtrics
• Demonstrable experience finding ways to drive operational efficiency
• Highly collaborative and has experience working cross-functionally and gathering requirements across business teams
• Expertise in managing and prioritizing multiple projects and has great attention to detail

Application deadline

3rd June, 2020.

WHO IS eZmart.ng?

eZmart is an eCommerce platform with consumer credit options.