Online Brand Manager (Medicine / Joint & Gastro) at Alfred & Victoria Associates – Lagos

Alfred & Victoria Associates is recruiting a full-time Online Brand Manager in Lagos to lead digital brand activity, content, marketing campaigns and online sales initiatives in the medicine, joint and gastro product area.

Key responsibilities

• Develop and deliver digital marketing strategies across online channels.
• Lead social-media content, community engagement and consistent brand presentation.
• Coordinate e-commerce initiatives and digital sales growth with sales operations.
• Manage paid campaigns, digital advertising expenditure and creative content production.
• Supervise graphic designers, videographers and digital marketing staff.
• Evaluate campaign data, digital sales, audience engagement and return on marketing investment.
• Ensure brand consistency and timely delivery of online content and creative material.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Mass Communication, Digital Marketing or a related field.
• At least five years’ relevant experience in digital marketing, online brand management, e-commerce or marketing communications, including supervision or management.
• Experience leading creative and online teams, overseeing multiple campaigns and generating online sales or leads.
• Proficiency in social platforms, paid advertisements, performance analysis, brand management and marketing content.
• Experience in medicine, healthcare, FMCG, beauty, wellness or other consumer-facing sectors is advantageous.
• Postgraduate study or professional certification in digital marketing, brand management or analytics is an advantage.