Trade Marketing Manager at MSI Nigeria Reproductive Choices – Abuja

MSI Nigeria Reproductive Choices is seeking a Trade Marketing Manager in Abuja to develop channel campaigns, strengthen product visibility and support sales across hospital, wholesale and retail channels.

Key Responsibilities

• Plan and deliver channel-marketing activities using the product, price, place and promotion framework and insight from sales teams.
• Work with the marketing and sales leadership to implement the annual trade business plan and measurable revenue objectives.
• Build relationships with key retail, online, wholesale, distributor and hospital partners.
• Oversee point-of-sale materials, merchandising standards, brand launches, promotions and sales incentives.
• Coordinate digital, creative and agency partners and give clear briefs for campaign delivery.
• Monitor customer behaviour, competition, field execution and campaign return on investment to improve future activity.

Qualifications and Skills

• Graduate or postgraduate qualification in Social Sciences, Biological Sciences or a related subject.
• Three to five years’ experience in consumer goods, preferably including FMCG or pharmaceuticals.
• Trade or customer marketing experience and an understanding of hospital, retail and wholesale channels.
• Commercial judgement, communication, creativity, organisation and effective cross-functional collaboration; sales experience is advantageous.