National Marketing Manager (Nigerian or Expatriate) at Undisclosed Company – Onitsha

A food spices and seasonings company is recruiting a National Marketing Manager based at its Onitsha factory headquarters through Sales Force Consulting. The role directs brand strategy and nationwide consumer marketing.

Job Summary

• The Marketing Manager, marketing professional drives brand visibility and positioning; creating required promotional campaigns and activities to grow product demand across competitive consumer goods in Nigeria.

Job Description

• Design and deliver comprehensive marketing strategies to achieve business objectives and drive revenue growth.
• Execute comprehensive go-to-market plans, brand positioning, and product lifecycle strategies tailored to the Nigerian consumer.
• Coordinate Above-the-Line (mass media/digital) and Below-the-Line (experiential, activations, point-of-sale) marketing campaigns.
• Work closely closely with other teams to ensure alignment of marketing efforts with overall business goals and to execute high-impact activations, merchandising, and visibility across open markets and modern trade.
• Analyze consumer behavior, track competitor moves, and translate local market dynamics into actionable strategies.
• Coordinate the Advertising & Promotion (A&P) budget, track Return on Investment (ROI), and direct external creative, media, or PR agencies.
• Undertake market research to identify target audiences, market trends, and competitive positioning.
• Plan and execute multi-channel marketing campaigns, including digital, social media, email, and traditional channels.
• Create compelling marketing content, including copywriting, design briefs, and multimedia assets.
• Analyze campaign performance metrics and KPIs to track progress and identify areas for improvement.
• Stay abreast of industry trends and emerging technologies to drive innovation and maintain a competitive edge.
• Lead and mentor subordinate marketing professionals, providing guidance, support, and professional development opportunities in the organization.

Qualification and Requirements

• HND / B.Sc / BA, MBA / M.Sc Degree
• Marketing certifications and memberships are an advantage
• Must have extensively work4d or is currently working for a multinational company
• Candidate must be passionate about branding and marketing.
• He/She must have worked or is currently working in a reputable FMCG company preferably a multinational as a Brand Strategist, Product Manager or Marketing Manager
• A minimum of 15years work experience 7of which must be in a senior marketing managementposition.

Other Qualities:

• High level organization and planning
• Excellent interpersonal, communication, and business skills.
• Strong ethical and moral values.
• Multitasking
• Good time management.
• Hardworking, target oriented, with high level of leadership skills

Skill Set:

• Ability to work independently with little supervision.
• Attention to details
• Leadership skills
• Emotional intelligence.

Compensation

• Salary is above industry standards depending on experience, competence and capacity
• Pension and HMO
• Overtime allowances
• Free accommodation
• Vehicle.