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Senior Marketing Automation Manager at Canonical – Lagos

Canonical is recruiting a remote Senior Marketing Automation Manager in Lagos to design lifecycle campaigns, improve its marketing automation systems and strengthen lead nurturing, scoring, segmentation and customer engagement.

Responsibilities

  • Design and optimise sophisticated customer lifecycle journeys across email and other CRM channels.
  • Manage platform performance, stability and optimisation for Marketo.
  • Lead marketing experiments covering nurture programmes, targeting, engagement and conversion.
  • Develop and improve lead-scoring, lead-nurturing and CRM segmentation frameworks.
  • Build reusable marketing automation workflows and integrations for stakeholder teams.
  • Work collaboratively with the Marketing team and leadership to analyse data and improve campaigns.

Requirements

  • Advanced expertise in Marketo, HubSpot or Salesforce Marketing Cloud.
  • Experience integrating CRM platforms with other marketing systems and building automated workflows.
  • Practical ability in at least two of Python, JavaScript, SQL and Velocity.
  • Sound understanding of lead-generation data, marketing segmentation and CRM best practice.
  • Hands-on problem-solving, experimentation and ongoing interest in marketing technology.

Work arrangement and benefits

  • Fully remote work.
  • USD 2,000 annual learning and development budget.
  • Annual salary reviews, recognition rewards, holiday leave, parental leave and Employee Assistance Programme.
  • Opportunities for international team gatherings and related travel benefits.

How to apply

Complete the online application using the vacancy-specific form.

Apply Now

Deadline: Not specified; apply as soon as possible.

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About the employer

Canonical develops Ubuntu and open-source software for cloud infrastructure, enterprise computing, connected devices and developer platforms. Its globally distributed teams collaborate with open-source communities and meet periodically in person.

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