Job details
Senior Marketing Automation Manager at Canonical – Lagos
Canonical is recruiting a remote Senior Marketing Automation Manager in Lagos to design lifecycle campaigns, improve its marketing automation systems and strengthen lead nurturing, scoring, segmentation and customer engagement.
Responsibilities
- Design and optimise sophisticated customer lifecycle journeys across email and other CRM channels.
- Manage platform performance, stability and optimisation for Marketo.
- Lead marketing experiments covering nurture programmes, targeting, engagement and conversion.
- Develop and improve lead-scoring, lead-nurturing and CRM segmentation frameworks.
- Build reusable marketing automation workflows and integrations for stakeholder teams.
- Work collaboratively with the Marketing team and leadership to analyse data and improve campaigns.
Requirements
- Advanced expertise in Marketo, HubSpot or Salesforce Marketing Cloud.
- Experience integrating CRM platforms with other marketing systems and building automated workflows.
- Practical ability in at least two of Python, JavaScript, SQL and Velocity.
- Sound understanding of lead-generation data, marketing segmentation and CRM best practice.
- Hands-on problem-solving, experimentation and ongoing interest in marketing technology.
Work arrangement and benefits
- Fully remote work.
- USD 2,000 annual learning and development budget.
- Annual salary reviews, recognition rewards, holiday leave, parental leave and Employee Assistance Programme.
- Opportunities for international team gatherings and related travel benefits.
How to apply
Complete the online application using the vacancy-specific form.
Deadline: Not specified; apply as soon as possible.
Check the employer and application instructions before sharing personal information.
About the employer
Canonical develops Ubuntu and open-source software for cloud infrastructure, enterprise computing, connected devices and developer platforms. Its globally distributed teams collaborate with open-source communities and meet periodically in person.
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